CURRENT ISSUE

Volume-V

, Issue-I

(FALL 2022)



01 - Portrayal of Pakistan in Bollywood: A Content Analysis of Movies

http://dx.doi.org/10.31703/gmmr.2022(V-I).01
10.31703/gmmr.2022(V-I).01      Published : Dec 2022

    Films have become an effective tool of propagation of messages, cultures, conflicts and ideologies. USA, Russia, China, Iran and other countries are also using it to achieve their goals to project their national agendas. Indian film industry has become the largest film producing industry in the world, and the Bollywood movies are being watched and liked all over the globe. Since the partition in 1... Details
    Bollywood, Pakistan Image, Framing, Indian Movies
    (1) MUHAMMAD Naseem Anwar
    Lecturer, Department of Computer Arts, Hamdard University, Islamabad Campus, Pakistan.
    (2) Lareb Kanwal
    Undergraduate Student, Department of Mass Communication, Rawalpindi Women University, Rawalpindi, Punjab, Pakistan.
    (3) Tahira Nasir
    Undergraduate Student, Department of Mass Communication, Rawalpindi Women University, Rawalpindi, Punjab, Pakistan.

02 - Visual Content Analysis of Victimhood in Conflicts in Kashmir and Yemen

http://dx.doi.org/10.31703/gmmr.2022(V-I).02
10.31703/gmmr.2022(V-I).02      Published : Dec 2022

    This study examines 141 photographs of conflict victims in Kashmir and Yemen from two Pakistani English newspapers, "Dawn" and "The Express Tribune," during 2019. The analysis found that Kashmiri victims were more frequently humanized in the photographs compared to Yemeni victims, with a greater use of close-up and medium shots. Meanwhile, Yemeni victims were more often depicted through long shots... Details
    Victims; Conflicts in Kashmir and Yemen; Pakistani Press; Friends vs Foes; Humanization
    (1) Ayesha Alam
    Head of Department, Department of Pakistan Studies, Hazara University, Mansehra, KP, Pakistan.
    (2) Anam Nazeer
    S Scholar, Department of Mass Communication, Lahore Leads University, Lahore, Punjab, Pakistan
    (3) Muqaddas Naz
    Lecturer, Department of Computer Arts, Hamdard University, Islamabad Campus, Pakistan.

03 - Social Media as a News Source: An Analysis of Facebook

http://dx.doi.org/10.31703/gmmr.2022(V-I).03
10.31703/gmmr.2022(V-I).03      Published : Dec 2022

    Given study “Facebook as a News Source: An Analysis” examines the role of Facebook as a source of information and news for new generation as most of the consumers are relying on social media for getting news. Keeping in view the above topic, the researcher explored in depth use of social media, especially Facebook as a source of news and how it shapes the opinion by providing easy acce... Details
    Facebook, News, Social Media, Internet
    (1) Andleeb Saima
    MS Scholar, International Islamic University, Islamabad, Pakistan.
    (2) Nasir Iqbal
    Assistant Director, QEC, Khushal Khan Khattak University, Karak, KP, Pakistan.
    (3) Rashid Ishaq
    Lecturer, Department of Journalism & Mass Communication, Kohat University of Science & Technology, Lahore, Punjab, Pakistan.

04 - An Analysis of Audience Perceptions of the Music Programs by FM Radio Dilber: A

http://dx.doi.org/10.31703/gmmr.2022(V-I).04
10.31703/gmmr.2022(V-I).04      Published : Dec 2022

    FM technology has the quality to be operated easily by the operators and easily accessible to the audience. The radio is an important tool of media which had played a vital role in every society since its invention. This media tool helped in an ideological objective and cultural exchanges for different nations in different eras. The last twelve to fifteen years have witnessed rapid growth in the b... Details
    Radio, Perception, FATA, FM, IDPs
    (1) Anam Nazeer
    MS Scholar, Department of Mass Communication, Lahore Leads University, Lahore, Punjab, Pakistan.
    (2) Tahira Nasir
    Undergraduate Student, Department of Mass Communication, Rawalpindi Women University, Rawalpindi, Punjab, Pakistan.
    (3) Syeda Zill E Hudah Fizzah
    Visiting Faculty, Hamdard University, Islamabad Campus, Pakistan.

05 - Pre-Election Political Campaigns Covered by Pakistani TV Channels: A Content Ana

http://dx.doi.org/10.31703/gmmr.2022(V-I).05
10.31703/gmmr.2022(V-I).05      Published : Dec 2022

    This research analyzes the political coverage by Pakistani News Channel before the general election 2013. The prime time of the channels for one month was selected for supervising, examining and organizing determinations of coverage of general elections under the code of conduct and procedure of coverage set by regulators. The researcher conducted content analysis of prime time which includes head... Details
    Political Campaigns, TV Channels, Agenda Setting, Framing, ECP
    (1) Lareb Kanwal
    Undergraduate Student, Department of Mass Communication, Rawalpindi Women University, Rawalpindi, Punjab, Pakistan.
    (2) Muhammad Naseem Anwar
    Lecturer, Department of Computer Arts, Hamdard University, Islamabad, Pakistan.
    (3) Andleeb Saima
    MS Scholar, International Islamic University, Islamabad, Pakistan.